Want to know where we go wrong solving single-mindedly for parking, affordability, sustainability, accessibility and all the other stuff on urban planning’s high-priority list?
Consider the tomato. More specifically the winter tomato, as designed and manufactured in Florida.
In Tomatoland: How Modern Industrial Agriculture Destroyed Our Most Alluring Fruit, food writer Barry Estabrook shows how things go haywire when you’re determined to dumb down complexity. As Estabrook describes it, Florida tomato growers have one big advantage, a winter growing season, and one big marketing concept: A tomato defined by factory-perfect roundness and redness.
Deep in an April 14 New York Times story on the aftermath of the Japanese earthquake and tsunami was mention of an iPhone app called Yurekuru that gives warning of an impending quake. The name, said the Times, translates into English roughly as, “the shaking is coming.”
Before the March 11 quake, the app attracted 100,000 users. Now: 1.5 million.
In a sense, living organisms could always be fairly certain that a shaking of some kind was on the way. Life on earth has been shaped by violence, by sudden upheavals and reversals of fortune for one hapless population or another. Foreboding is written into the human psyche. It’s only recently that we’ve felt entitled to be spared.